Understanding search engine results pages (SERPs) and where you rank in Google for targeted keywords is crucial to ensure your SEO tactics are delivering the required results. Even if you rank well, understanding any changes or trends allows you to keep an eye on competitors that are chasing down your Google ranking. In this article, you can find out how to check where your website is ranking for targeted keywords. We will also look at the layout of search engine result pages and the various factors that can influence the position in which your site is returned. I will then outline...

In 2017 and beyond there is no good reason to submit your website to the major search engines. You can and should register your site with Google Search Console and Bing Webmaster Tools to get diagnostic information from these search engines yet there is no specific need to do this. If your website is live on the Internet and you are doing the usual digital marketing basics like having social media profiles and creating listings in relevant business directories like Yell.com, then the best SEO tip we can recommend is submitting your website to search engines, so that your site will...

SEO can be a complex subject. A Google search for “SEO” returns almost 500 million results. Far more than anyone could hope to read in a lifetime. And a lot of that information is simply out-of-date or just not relevant to the needs of a beginner trying to get some basic, easy wins. In this article, we are going to outline the absolute SEO basics for 2019. This will be a series of simple, actionable SEO tips that you can use right now to improve your visibility in organic search and rank higher in Google. For those of you hungry after reading...

Bowler Hat's SEO packages start at £300 / $400 per month - if you would like a free consultation to see if we can help then get in touch. Alternatively, if you want to be an educated customer and can spare 10 minutes then read on.  SEO packages - what is right for you? SEO can be a difficult marketing tactic to implement for small businesses. It's not always clear how long SEO will take. There are too many dodgy SEO providers that will take your money but fail to deliver results. And, more often than not, most cheap SEO packages...

Google reviews are important for local SEO as they improve credibility, rank, reputation and brand image. One of the best ways to get more Google reviews is by sending a simple email asking customers to leave a review, as it is a quick and easy method of receiving feedback. It is recommended to send your email to happy customers as they act as the best brand advocates. Do not ask customers who appear upset or dissatisfied as they may leave a bad review and damage your reputation. Send your email as soon as possible when your customer is most happy with...