About Bowler Hat
Our mission is simple - we bring effective, affordable digital marketing to small businesses.
Digital marketing does not have to be so difficult. You just need a plan and someone to provide the expertise to execute that plan and bring a steady stream of new business your way.
At Bowler Hat, everything we do is informed by our founders vast experience, built over 20 years helping small businesses win online. We take this lifetime of digital marketing knowledge and put this to work for you – simple.
Less about us, it's all about you!
Digital marketing is wildly complicated, so unsurprisingly, the majority of small businesses and start ups often fail to get the desired results. In fact, many businesses flail around for years running campaigns that do just about enough to justify their existance but never reach their potential.
There are two main reasons for this:
Firstly, there are hundreds of options, how do you know where to start? This confusion leads to wasted time, money and effort running campaigns that were often doomed from the start.
Further to that, a lack of technical expertise on the relevant platforms like Google Ads, Google Analytics leads to campaigns that just never live up to their potential leaving you out of pocket.
The answer is simple – you need a plan. A doctor has a treatment plan. A pilot has a flight plan. The A-Team always had a plan! Professionals always have plans as they are the key to success.
But not just anyone can put a plan together, you need an expert guide who understands the digital landscape and can help you put together your digital marketing masterplan.
So we talk to you to understand your marketing objectives. We then research and create a digital marketing plan for your business. Finally, we work with you to expertly deliver your marketing.
So you see, this is not really about us, this is your story, this is about you – we are just here to show you the way and then work in the background to provide you with a stream of new customers.
Unsure what kind of marketing is best for your business?
We know our stuff
Just like you, we are a small, friendly business. In most cases, you will work directly with the lead strategist Marcus Miller and the marketing executives best fitted to help execute your plan and start driving a stream of new business and ideal customers your way.
Marcus is our Digital Strategist. He’s been working in the industry for nearly 20 years and wears many (bowler) hats as a highly technical developer and SEO, and even has a fancy computer science degree to prove it. He encourages continuous, ceaseless improvement and his predictions of trends are always spookily correct. When he’s not strutting around in his bowler hat, he is partial to a spot of classic video gaming, but will resort to board games in a power cut.
Jon is our PPC Consultant. He’s a team leader and wants to lead the team to greatness, but will more likely have to settle for slightly-above-average-ness. He’s also handles our accounts, which means he understands money more than he even knows himself. Going to the pub and cruising around in cars are his favourite pastimes. If he’s feeling adventurous he has the hood down to feel the wind through his hair because it makes him feel alive.
Andrew is our Web Developer. He has more web skills than Spiderman (really) and builds websites to be super-fast and search-engine friendly. He’s also our go-to guy for whenever a website needs a technical review, and for when a website needs speedy and optimised WordPress hosting. In his own time, Andrew is making his way through the entire Netflix library, and trying his best not to set fire to the house with his cooking skills.
Beth is our Content Marketing Specialist. She wants to find the best way of communicating your brand with words because sometimes interpretive dance just isn’t enough. She studied English literature at uni, in which she had to read 62x her body weight in books. She likes to be creative with words and tries very hard to be funny. She likes film and music and tickles the ivories from time to time. If she’s lucky, sometimes they even tickle her back.
SEO & PPC
Sam is our SEO specialist. After doing a masters degree in Business Management, he has joined Bowler Hat to help improve our client’s organic ranking. He handles our client’s SEO work and even uses some fancy online tools to help bring traffic to their sites. When he is not working, he can be seen down Villa Park supporting Aston Villa or doing Thai Boxing- he has to take out his frustration from football somewhere.
Callum is our designer. He is passionate about making brands come to life by creating awesome and unique designs to blow you away. He designs everything from packaging and branding, to websites and print advertisement. When he’s not designing, Callum spends his time reading books, watching films, playing video games and going out with friends.
SEO & PPC
Kyle is our SEO & PPC consultant. After working in a local company’s marketing team, he joined Bowler Hat with rich digital marketing experience, and now he helps our clients to improve their searching ranking. By analysing clients’ websites and marketing strategies, he spots opportunities to create marketing plans to develop their marketing performance. Every weekend, Kyle spends most of time playing and watching football with his mates, occasionally he may even dabble in chess and realise he is not as smart as he believes.