Google Street View – a cool way for folks to see your business when using Google Maps, that is, when it works and the picture they choose for you is actually pointing at your business premises (a rarity in our experience).
Fortunately, it is fairly simple to correct this and ensure the street view image associated with your (or someone else’s) business is correct. This is essential to your small business SEO even if you are a larger business so that you can paint the right picture for prospective customers and people trying to find your business premises.
How Wrong Can It Be?
The following image is the street view image that Google chose for our business.
We are based in the Zellig Building in the Custard Factory in Birmingham (UK) and have a pretty snazzy office – the entrance of which looks nothing like this:
Clearly, this boarded-up building is not the kind of image I want to put across for my business.
Updating The Image For Your Business
How you approach this depends on whether or not you have claimed your business listing on Google (places / plus local). I will provide instructions for both cases, but assuming most folks reading this have not claimed their listing, I will provide those first.
Updating Image for an Unclaimed Listing
1. Locate your business listing on Google Maps
- Go to maps.google.com
- Search for your business
- Click the street view image at the bottom (or right side) of your listing
- This will take you to a big street view for your business and you need to click the (tiny) ‘Report a Problem’ link on the bottom right
- On this page, you can edit the street view image so it is correct
- You need to give a reason and some details
That should get your image updated, but in some cases, this will fail. Google will email you about this if you supply an email address and don’t be scared to have to do this again. Good reasons why you are making the change are essential here.
Updating Image for a Claimed Listing
It would make sense that this would be the simpler process for a verified listing but… this is not the case and it is actually a little more protracted a process. Note that you can actually use the first approach even if you have claimed your listing and it’s somewhat easier (which seems wrong but that’s Google!).
- Log into Google with the account that manages your listing
- Search for your business in maps.google.com or browse to your business
- Click on your business (or reviews) to reach your profile
- Click ‘Edit Listing’ at the bottom of the ‘Contact Information’ section
- The next screen will look like this and will allow you to move the pin to the correct location
- You will also need to leave a comment to verify this. The more accurate information you can provide the better as these changes are verified by real living people.
This should do the job for claimed listings, but in some cases, you may then need to tweak the positioning as in the first set of instructions to get it truly perfect.
Google and the wider web holds a great deal of information about your business and your business could be perceived poorly (boarded up in our case) through no fault of your own. Hopefully, this has helped you sort out the imagery that is shown when people find your local business in Google search.
Any questions or if you are struggling, please leave a comment and we will help! If this article helped you please share it using the social buttons below.
If you liked this article you may also be interested in our other articles “Why is my Google Page Showing as Permanently Closed?” and “How to Report a Fake Google Plus Page”.
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