In 2017 and beyond there is no good reason to submit your website to the major search engines. You can and should register your site with Google Search Console and Bing Webmaster Tools to get diagnostic information from these search engines yet there is no specific need to do this. If your website is live on the Internet and you are doing the usual digital marketing basics like having social media profiles and creating listings in relevant business directories like Yell.com, then the best SEO tip we can recommend is submitting your website to search engines, so that your site will...

SEO can be a complex subject. A Google search for “SEO” returns almost 500 million results. Far more than anyone could hope to read in a lifetime. And a lot of that information is simply out-of-date or just not relevant to the needs of a beginner trying to get some basic, easy wins. In this article, we are going to outline the absolute SEO basics for 2019. This will be a series of simple, actionable SEO tips that you can use right now to improve your visibility in organic search and rank higher in Google. For those of you hungry after reading...

Bowler Hat's SEO packages start at £300 / $400 per month - if you would like a free consultation to see if we can help then get in touch. Alternatively, if you want to be an educated customer and can spare 10 minutes then read on.  SEO packages - what is right for you? SEO can be a difficult marketing tactic to implement for small businesses. It's not always clear how long SEO will take. There are too many dodgy SEO providers that will take your money but fail to deliver results. And, more often than not, most cheap SEO packages...

Improving the visibility of your small business in search engines is a key advertising strategy in 2019 and beyond. The majority of people now simply go straight to Google or another search engine when they have a requirement. Organic search allows you to be found without the associated costs of paid search or other advertising platforms. And with these 30 Small Business SEO Tips you can make huge improvements. Yet, SEO can be quite the rabbit hole. There is just so much information out there. Most of it is not relevant and not all of it is accurate. Strategies that go...

In my previous article, I provided a brief overview of your options for advertising your business online. In this article, we are going to go into more detail on advertising your business using PPC on the popular search engines Google & Bing.   PPC & Search Engine Marketing (SEM)   The first hurdle with PPC is the terminology and the following terms are often used interchangeably: CPC - Cost Per Click SEM - Search Engine Marketing PPC - Pay Per Click Search Engine Advertising   These are all generally referring to the same thing which is the advertising of your business on search engines using...