Shopping Ads

Shopping Campaigns and Shopping Ads (also known as Product Listing Ads (PLAs)) allow you to quickly and easily promote your products on Google Shopping, Google Search and Partner Websites in the Google Display Network. Shopping ads provide a strong sense of the product and generally outperform text ads for shopping-related searches and can double or triple click-through rates.

Whilst undoubtedly powerful, shopping ads can be complicated to optimise and require a well-optimised feed, along with smart partitioning of products and an intelligent bidding strategy.

Back to PPC Services

Shopping Ads

Whilst undoubtedly powerful, shopping ads can be complicated to optimise and require a well-optimised feed, along with smart partitioning of products and an intelligent bidding strategy.

Back to PPC Services

Shopping Campaign Management Includes:

Maximising impressions for your product listing ads
Optimising your feed to improve results
Segmenting your shopping ads to improve performance
Optimal bid strategy to improve results
Local product listing ads to show local stock

Increase exposure and drive down your cost per sale with shopping campaign management from Bowler Hat. Get in touch for a free consultation and feedback on how to improve performance.

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Why Work With BowlerHat?

Big Results & Reasonable Prices

We constantly improve and iterate our approach to deliver more value. We are not the cheapest but nobody offers the same quality at a comparable price.

No Account Managers

We don’t hide behind account managers. Talk directly with the experienced consultant doing your work.

Strategic Thinking

We connect marketing strategy with PPC to ensure you not only get found but that browsers become buyers.

Agile Approach

Our agile project management eliminates waste and enables continuous improvement to encourage growth.

No Dirty Tricks

We work with rather than against the search engines. No dirty tricks. Only hard work and long-term results.

As Featured On:

“I have worked with Marcus and the Bowlerhat team for 2 years in my role as Marketing Manager at The Custard Factory, during which they have looked after all our SEO and run highly successful targeted pay per click campaigns.

The results they have achieved have been truly fantastic Our organic search visibility is the highest it has ever been and the PPC campaigns have increased attendance at our events and generated high-quality leads that have helped us to achieve our business goals.

Marcus always explains things in plain English in a way I can understand and talks through all the options so I can make an informed decision about how to achieve the maximum impact from the budget. Crucially, they are also a pleasure to work with – a lovely, friendly team who I always look forward to having meetings with. I couldn’t rate them more highly.”