Not every business understands the concept of social media. It’s true. Many businesses see that facet of the web as yet another positive SEO signal. Whilst it is beneficial to have social media profiles for your SEO, it is more so to be active and engaging with the social community for your brand's benefit. Think of it like this, step away from your business’s point of view for a minute and think about how you use social media from a personal perspective. You don’t go on social media to be bombarded with irrelevant posts about yet another new product, or offer that’s...

So you've got two Facebook pages? Maybe you've merged two businesses, a colleague or employee created a second page unknowingly, you thought you needed two - regardless of how you've ended up with two you only need one. First off make sure you're an admin of both pages so you know what you're attempting is possible, then read my step-by-step guide below! What you need to do.   The option to merge two pages is not available for just any two pages, first, your page has to meet Facebook's criteria. Please note that not all of these are set in stone or 'must do's',...

Yet again we have another social media update on our hands. This time it is Twitter, and they are slowly rolling out the new profile layout which looks oddly familiar, don't you think? I think we can all agree is it is very similar to Facebook, but I actually like this new layout. As you can see, it is all about the images, with both the profile image & the banner increasing in size, but this does bring one problem! Does anyone know the correct size for the banner or the profile image? Anyone? No? I guess I’ll have to tell you. Were...

YOUR SEARCH ENGINE IS YOUR SOCIAL NETWORK After a little more time with Google Plus this week I have to say I am really starting to warm to it. I have not played with every feature in great detail but some of the basic improvements are certainly making me enjoy Social Media again, which had become a bit of a chore to wade through the junk to find the good stuff.   Ripples   As I have started to add a bunch of my friends, family, acquaintances and to ‘follow’ a load of industry people the circles and streams features have made checking out the...